Hi! We’re Safia and Ali, the creators behind Reactistan, a cross-cultural YouTube channel that celebrates connection, curiosity, and community.

Reactistan began as a simple idea: to bring people from remote parts of Pakistan into conversations with the world, trying global foods, reacting to new technology, and sharing their authentic stories. Today, we have a worldwide audience who loves learning about culture through curiosity and laughter.

With the support of our amazing community, we’ve also opened a free school for girls in Balochistan, giving children access to education and hope for a brighter future. Every purchase from this shop helps sustain that mission and supports local artisans.

Our collections are inspired by the colors, traditions, and artistry of Pakistan, designed to bring a piece of that beauty into your home and wardrobe.

Thank you for being part of this journey. Whether you discovered us through YouTube or found us by chance, we’re so glad you’re here.